VUE MEDIA GROUP (www.VUEMediaGroup.com) March 4, 2009

Greetings, My name is Shawn Welk; I am the New Media director for VUE Media Group. I would like to take this time to share some valuable information in regards to our services and marketing. VUE Media Group provides customized professional design and website management tailored to fit any client or artists, from small to medium businesses and corporate America. Expert Web Design and Marketing! Whether you want us to build your website or you wish to do it yourself, VUE Media Group (www.VUEMediaGroup.com) has the solutions you need at the best prices you’ll find. VUE Media Group (www.VUEMediaGroup.com) is not an overseas company. VUE Media Group (www.VUEMediaGroup.com) is located in beautiful Southern California & Atlantic Beach, Fl USA. Questions? Pick up the phone and ask us!

Custom Website Design!

Our web sites are perfect for businesses of all sizes. Each website comes with it’s own content management system allowing you to manage, edit and modify your website from any Internet location without any special programs. VUE Media Group (www.VUEMediaGroup.com) can also expand your website with any type of features your business needs from Social Networks (similar to Facebook and MySpace) to shopping carts to media galleries. But VUE Media Group (www.VUEMediaGroup.com) does not stop there! Our website packages come with 1 year free hosting, personalized training so you can manage your website and as always direct access to your project manager. In addition, VUE Media Group (www.VUEMediaGroup.com) can increase traffic to your website with our highly experienced search engine optimization team.

Build Your Own Website!

VUE Media Group (www.VUEMediaGroup.com) offer two methods to become your own web designer. Professional website Design Templates and our easy to use Online Web Site Builder. Web Design Templates are pre-websites recommended for those who already have some background with web design and web development programs like Photoshop, Flash and HTML editors. Just make your modifications and upload the files to your server. VUE Media Group (www.VUEMediaGroup.com) carries templates for Flash, HTML, Open Source CMS, Ecommerce, Forums and many more. Over 10,000 designs to choose from! These design templates make it easy for the novice or professional to complete their project on time and with amazing visual results.

Online Web Site Builders allows the beginner webmaster to choose from over 1,500 template designs and using our online management system you can build your first webpage in as little as ten minutes. Our site builder comes with dozens of features included like shopping carts, photo galleries, newsletters and more. For as little as $24/month you can have a website up today.

Mobile Marketing!

VUE Media Group (www.VUEMediaGroup.com) enables cost-effective, customized mobile marketing and communications for any brand, media company, marketing agency, or content owner. VUE Media Group (www.VUEMediaGroup.com) is an industry leader in advanced mobile technology and solutions for clients across all industries. Our solution is built on a multi-functional patent-pending web-based software, custom integrated campaigns, and exceptional support to our clients. VUE Media Group, Keeping Internet Solutions Simple! Once again, thank you for your interest and I look forward to speaking with you soon. Please send me two times you might be available for us to further discuss your needs and how we can help. To Your Success, Shawn Welk 904.545.3928 ShawnWelk@gmail.com www.InSocialMedia.com Economic depression cannot be cured by legislative action or executive pronouncement. Economic wounds must be healed by the action of the cells of the economic body – the producers and consumers themselves. Herbert Hooverar future. My dept works in the Internets social world. Check outMyspace.com/NUSwerve, Myspace.com/Interchanges, Myspace.com/VWDUBClub, MySpace.com/CaitlinBrunell,Myspace.com/LiveVolvo

www.LiveVolvo.Com

www.VWDUBClub.com

www.CaitlinsCloset.org

Stay tuned for some Pop Culture Living. I am all about endorsing life thru Pop Culture Marketing….

Shawn

Online connections can build customer base January 12, 2009

Online connections can build customer base

 

Jacksonville Business Journal – by Dolly Penland Correspondent

 

Many people get most of their information from the Internet, especially when planning to buy products or services. Consumers want solid product information rather than responding to traditional marketing techniques. However, one thing that hasn’t changed over the years is the value of advice and recommendations from friends before buying.

One way companies can find those most interested in their offerings and provide the information they want is to make customers into friends through social networking sites such as Myspace or Facebook.

“In the past, with traditional media, advertisers would just dominate the market by pushing their message through as many outlets as possible: TV, radio, newsprint, whereas now the buyer has control,” said Shawn Welk, director of new media at Interchanges.com. One technique the company calls “social droving” involves identifying and inviting likely “friends.”

Because many buyers avoid any hint of a hard sell, those who join a company’s network presumably have a genuine interest in the product. “You invite them to be part of the network and they choose to be part of that network,” said Welk, who works with businesses on social marketing strategies. “They can stay with you or opt out” at a later date.

Businesses and other groups can create networks of friends. “It allows for more information without being bombarded with heavy sales tactics,” Welk said. Businesses “use it as an information tool, to send information to prospective customers.”

Social networking won’t guarantee a sale, but it does give companies another channel to pass on information.

“Traditionally, Volvo and VW customers e-mail or call,” said Dennis Walters, Internet sales and marketing manager at O’Steen Automotive Group, which has two sites, www.myspace.com/livevolvo and www.myspace.com/vwdubclub. With computer-savvy clients, “I find them on Myspace and become friends only. They have to accept when they see [the friend request], and they say, ‘That’s the guy I talked to when I went down there or e-mailed.’ It actually works out a lot better.”

Businesses can market to friends via bulletins, blogs or comments. That information can range from offered specials to simple product updates.

“I don’t use Myspace as a sales tool,” Walters said. “I use it as a way to keep in touch, a contact tool to let them know if we’re having free car washes, or new accessories come in, or if we’re looking for certain trade-in cars, or an event going on. We use it as a communication tool more than anything else.”

Walters said being a friend, not a salesman pushing a product, pays off. “I’m getting a very favorable response. Several customers have bought from me [who are] friends.”

Social networking isn’t yet a stand-alone marketing tool, but rather a complement to a standard advertising campaign. “You can never get rid of television advertising, the radio advertising or even the newspaper advertising,” Walters said.

However, social networking offers a chance to target the most desirable prospects. “Our demographic for Volvo and VW are highly educated and 95 percent of [these car] buyers have broadband in their homes. They’re very Internet-savvy. If your demographic is an educated, Internet-savvy customer, go and advertise where the customers are going to be.”

Social networks also help raise brand awareness, whether for companies or other groups, such as nonprofits.

That’s why Caitlin Brunell decided in November to add a Myspace page,www.myspace.com/caitlinscloset, for her charity Caitlin’s Closet. Founded in 1996, the nonprofit collects new and gently worn ball gowns and donates them to girls who otherwise would not get to go to a prom or other formal function for lack of a dress.

“When it started, it was, ‘We’ll see how many dresses we can get and figure out how we can give them out.’ Now, it’s, ‘Where can we store them all?’ ” said Stacy Brunell, Caitlin’s mom.

The Brunells are getting as involved with their Myspace communities as with the real-life communities in which they live and work. Stacy’s husband and former Jacksonville Jaguars quarterback, Mark, uses his Myspace page to draw friends’ attention to The Brunell Family Foundation, but he also has given the page more personal attention. For example, his social networking friends were the first to find out that he had signed with the New Orleans Saints for the upcoming season.

 

jacksonville@bizjournals.com | 396-3502

Top 10 Social Video Sites March 14, 2008

Top 10 Video SitesThe video numbers are quite staggering. comScore Video Metrix’s reports that over 10 billion videos were watched in December 2007, with about 75% of all American’s online in December watching at least one video.Online users are actively searching for videos. Google trends shows that more people are looking for videos than are interested in shopping or news.You know that YouTube is the 10,000 pound gorilla in the video space, but who are the other websites that you should be looking at, and who visits them? Using Quantcast we have put together a list of the top 10(actually its top 11) video sites that social marketers might be interested in, and who visits these sites.YouTube.comYou cannot have a discussion about video sites without beginning with YouTube. Youtube.com is a huge site that reaches over 62 million U.S. monthly uniques. The site caters to a slightly female (51%) audience that is young (between 18-24) and white (73%). Interestingly 51% of YouTube visitors have a household income over $60k and 53% have attended college or graduate school.DailymotionDailymotion.com is a top 250 site that reaches over 48 million monthly uniques, of which 6.5 million (13%) are in the U.S. The site appeals to a somewhat male audience (60%) that earns between$30-$60k a year.For a video site with such a large user base, Dailymotion is rarely mentioned in the US in mainstream media. Dailymotion allows users to browse videos by searching tags, channels or user-created groups; the search system also introduces results based on things other users have searched for. The maximum size of a video per file is 150 MB (compared to 100 MB for YouTube). Video limit is 20 minutes (compared with YouTube’s 10 minutes)-MetacafeMetacafe is one of the world’s largest video sites that specializes in short-form original content – from new, emerging talents and established Hollywood heavyweights alike. With 27 million unique vistors a month (9 million in the US), Metacafe is the second largest video site in the US.Metacafe attracts a heavily male (61%) audience, between the ages of 25-34 (23%) with a household income of between $30-60k (36%).Metacafe was ranked second behind MySpaceTV in number of user comments per video posted in 2007. The “Metadata Metrics” report from AccuStream iMedia Research equated user comments with engagement.Imeem.comImeem.com is a top 250 site that reaches over 21 million monthly uniques, of which 7.4 million (35%) are in the U.S. The site is popular among a very slightly female biased, more African American, younger group.Launched in October 2004, Imeem.com has both a social network structure as well as a content browsing/filtering structure similar to that of Flickr and YouTube. Quantcast ranks imeem as the top social music site.Vids.MySpace.comVids.myspace.com is a top 250 destination that reaches over 10 million U.S. monthly uniques. The destination attracts a female slanted (57%), youthful (38% are under 24) audience that earns between $30-60k a year. In early 2007, MySpace introduced MySpaceTV (http://myspace.tv/), a service similar to the YouTube. MySpaceTV is now in beta mode, and will be probably be launched as a separate site in either 2008 or early 2009.Google VideoVideo.google.com is a top 250 destination that reaches over 6.0 million U.S. monthly uniques. The destination caters to a young (18-24), white (71%), male audience (53%). Google video attracts a slightly younger audience than YouTube.Video.MSN.comVideo.msn.com is a large destination that reaches over 2.7 million U.S. monthly uniques. The destination appeals to a slightly female audience (51%), older group (52% are over 45)Video.Yahoo.comVideo.Yahoo.com is a top 5,000 destination that reaches over 2.0 million U.S. monthly uniques. The destination caters to a more youthful (18-24 is 31% of audience), male (56%) following that earns between $30-60k.Yahoo video combines a traditional video search engine, which crawls and links off to videos on different web sites, with a traditional video hosting environment that allows users to upload, share, tag, and host their videos on Yahoo!,Livevideo.comLivevideo.com is a top 5,000 site that reaches over 1.7 million U.S. monthly uniques. The site is popular amongst males (60%), 35-44 (23%), who earn between$30-$100k a year(66%).Blip.tvBlip.tv is a top 5,000 site that reaches over 1.4 million U.S. monthly uniques. The site caters to a rather male audience (615), between the ages of 25-34. What makes blip.tv different than the other sites is that it focuses on “episodic content” or “shows,” rather than viral video,Searchforvideo.comSearchforvideo.com is a top 5,000 site that reaches over 561K U.S. monthly uniques. The site attracts a heavily male audience (57%), that is more affluent (53% earn over $60k) and more evenly distributed amongst the different age groups.

Strategies for Quickly Building an Audience with Social Media March 14, 2008

Web 2.0 Internet Marketing: Strategiesfor Quickly Building an Audience with Social MediaExcerpt from article By Gary Smith (c) 2008The Web 2.0 social media revolution is in full steam. Are people finding your website?As an entrepreneur, how do you make your business website stand out amongst 435 million other websites and more than 1 million blogs competing for your audience’s attention?To begin, let’s look at the demographics of Web 2.0 social networking sites, Myspace.com, Facebook and YouTube.com. This will give you an idea on how to position your message in the Web 2.0 World.The Web 2.0 Social Networking RevolutionWeb 2.0 is a real revolution on the Internet. And these aren’t just college kids… 62% of MySpace visitors are older than 25 (40% are 35+), and 83% are making over $30,000 a year. Nineteen percent (19%) are making $100,000 and up… On Facebook.com 46% are over 25 and 34% are 35+, but they’ve got deep pockets. Eighty-eight percent (88%) make more than $30,000 and twenty-three percent (23%) make $100,000 or more.In the years ahead these numbers will get ridiculous… Social media giant Facebook is currently ADDING a million 25+ (non-student) adults per week to their rosters. That’s 52 million new users a year. YouTube.com gets over 50 million unique visitors per month. That equals over half a billion a year. Facebook and MySpace have the equal daily traffic of Google. Experts predict within the next year they will DOUBLE the daily traffic of Google search.So your prospects are there. The traffic is there. The spending power is there. So NOW is the time you want to establish your presence on the social networking websites.Web 2.0 Strategy: Why You Should Be a Maven, Not a MarketerAs a website owner, how should you position your message in the Web 2.0 world?The increasingly savvy buying public will quickly shun marketers. Internet readers want information from the Internet. They don’t want advertising, marketing, or a “pitch”.According to Schefren in his Attention Age Doctrine, the solution is to become a social media “Maven”.A Maven is a trusted authority, like a friend, on the social media websites. As you gain their trust, your audience will return to you over and over again wanting to invest in your advice.Five Steps to Becoming a Social Media MavenSocial Media Maven Step 1: Get in the GameBegin blogging immediately. Create a video explaining how to solve a problem and put it on YouTube, MySpace, and Facebook with links back to your main website. Just those two things alone will establish more Web 2.0 presence than 90% of your competition.Social Media Maven Step 2: Share your passionBuild your Web 2.0 website around your passions. Thirty-two year old Gary Vaynerchuk transformed his wine knowledge to his video blog. It now has thousands of subscribers and does $50 million dollars a year in wine sales.Social Media Maven Step 3: Be ControversialYour audience will remember you more when you challenge the status quo. Controversy sells. Think like the tabloids and the local news channels here. For example, Web 2.0 Business Coach Rich Schefren challenges traditional marketing wisdom in each release of his Attention Age Doctrine special reports atwww.attentionage.net/doctrine.Social Media Maven Step 4: Create World Class ContentYou will drive repeat traffic to your website by offering top notch “how to” information. Gary’s wine tastings are highly educational on the benefits of wine, how to cook with wine, and how to choose a wine for your special occasion. Rich’s reports teach Web 2.0 marketing principles.Remember, as soon as your audience feels that you are “pitching” them, you’ve lost them. So provide content not advertising.Social Media Maven Step 5: Engage in the ConversationWeb 2.0 is a dialogue not a monologue. Internet businesses profit more when they observe and listen to their communities first before they broadcast their messages. Savvy mavens such as Gary and Rich encourage their audience to ask questions. The answers to these questions then become part of their user-generated content.How Marketing in a Web 2.0 Social Media Environment Is Exciting.Visualize it like a big radio or television station or movie screen where you’re the star. You’re building a fan base so you need to entertain, inform, and deliver consistently for your audience.You have more publishing power at your fingertips right now than at any time in history.So use it.Share your passions.Reveal your trials and tribulationsTell your story.And, watch how quickly your audience builds.

Why leverage Myspace and Blogging Communities? February 29, 2008

Why leverage MySpace and Blogging Communities?Because of the sheer number of online communities and the number of active users.  Every possible demographic is represented on the social networks on the Internet. Your customers are on MySpace right now.Having a powerful MySpace presence is one of the most effective ways to engage your audience on the Internet. Social Media Optimization is your opportunity to embed yourself, your business, your brand, or your product into the community of people who are most likely to purchase from you.Interchanges uses highly effective segmenting technology to target and attract specific types of people to invite to become a “friend”.  We call this “Social Droving”. Interchanges’ Social Marketing teams will run a highly effective campaign for your organization….all you need to do is make us your first “friend” and we will do the rest. For More Info:www.Interchanges.com 

Dave Gross Giving Interchanges.com Props February 29, 2008

To whom it may concern: 

Interchanges.com developed our website during the spring of 2003.  It went live in mid to late April 2003.  During the time of development and since that time, Interchanges.com has consistently exceeded all of our expectations in their professionalism, work ethic, quality of work and in every other aspect of our business relationship with them. 

Since the implementation of our website (which prior to 2003 was nothing more than a single page which had our name, address, phone and fax number) we have consistently received requests for new business from companies, and even countries where we had none before. From the launching of our site to the end of 2003 we received $59,350.40 in new business and we have already exceeded $46,600.00 in sales since January 1, 2004 to date in business which came exclusively from our website. 

We receive calls and emails on a daily basis from new contacts who found us via our website on the Internet.  Just in the past week we have had over $12,000.00 in new sales from contacts, which began by finding us on the Internet.

We remain continually impressed by the growth to our business by this avenue. We are convinced that the quality of work done by Interchanges.com is an instrumental reason that people continually contact us by finding our website. In fact, we are so impressed that we have recently contracted with Chris Patterson to expand our website to include online pricing and sales capabilities.  I could not give any higher recommendation than that deserved by the team at Interchanges.com for their exceptional work.

Dave Gross

Website and Network Administrator

DWG, Inc.

3701-5 Saint Johns Industrial Pkwy W

Jacksonville FL  32246

PH: 904-646-5876

FX: 904-646-3111

Website: http://www.dwgi.net

Email: Info@dwgi.net